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Build your founder brand

Be impossible to forget.

You're building something worth talking about, and it's getting lost in a sea of text. JOLT! tells your story with high-trust video for TikTok, IG, YouTube, and more.

Clients have hit 1M views on their first video

Trusted by founders backed by

Y Combinatora16zSequoiaLightspeedGeneral CatalystFirst Round CapitalMantis VCRedpointDraper AssociatesPear VCAcrew CapitalGraph VenturesFlybridge

By the numbers

Real results.

These are real client dashboards. Yours is next.

  • TikTok analytics screenshot showing 2.1M video views in 7 days
    2.1M views · 7 days · TikTok
  • Instagram professional dashboard screenshot showing 7.7M views in 30 days
    7.7M views · 30 days · Instagram
  • TikTok analytics screenshot showing 1.1M post views in 28 days
    1.1M views · 28 days · TikTok
  • TikTok analytics screenshot showing 1.7M post views in 60 days
    1.7M views · 60 days · TikTok
  • Instagram professional dashboard screenshot showing 3.3M views in 30 days
    3.3M views · 30 days · Instagram
  • TikTok analytics screenshot showing 455K post views in 28 days
    455K views · 28 days · TikTok
  • TikTok analytics screenshot showing 1.2M post views in 61 days
    1.2M views · 61 days · TikTok
  • TikTok analytics screenshot showing 1.4M video views in 28 days
    1.4M views · 28 days · TikTok
  • TikTok analytics screenshot showing 260K post views in 7 days
    260K views · 7 days · TikTok

Why video

Be a face people remember. Not just text on a screen.

Text-only means you blend in

Video makes you stand out

  • Put a face to the company.

    Investors and customers remember faces and voices. A 45-second video showcases your personality, energy, and conviction better than 280 characters ever could.

  • Own your own category.

    On LinkedIn, everyone fits the same few archetypes. On TikTok you can have your own format, your own angle that builds an audience you have a unique relationship with.

  • Show, don't just tell.

    Anyone can write "we move fast" or "I care about customers." Video is the only medium where you can build real trust with your audience before you ever speak to them.

  • Pre-sold before the meeting.

    Customers feel like they know you. Recruits are fans before they apply. Investors get a sense of how you think. The data agrees: 77% of buyers say they're more likely to purchase when a company's leadership is active on social, and 70% feel more connected to those brands.

Why JOLT!

The only option for founders.

JOLT! is the only shortform video company built entirely around founder personal brands. Trendspotting, scripting, editing, captions, and scheduling all run end-to-end through a senior team that knows your niche, your voice, and what is working right now.

  • Proven results with household names.

    Our clients have hit 1M views on their first video and 5M by their third despite starting from 0. It's no wonder big names like Hulk Hogan have trusted us.

  • We're founders. We get it.

    We've raised $23M from a16z and other top VCs, built companies, and run our own venture fund. We know the startup world from every angle, and that's what makes our content actually land.

  • We catch trends before they peak.

    Our team tracks your niche for the trends on their way up. By the time one is everywhere, your version is already posted.

  • Content strategy built around your company.

    Your startup's success is the priority. We build your personal brand content to feed directly into your goals, whether that's fundraising, hiring, or customer growth.

  • You just show up and record.

    We write the scripts, direct the edits, and handle captions and scheduling. Your only job is to record. Would you rather skip the camera? We'll build your AI digital twin instead.

  • Our network accelerates your growth.

    Your videos get promoted through a trusted partner network. Relevant, high-quality boosts that compound your reach without inflating vanity numbers.

Featured case study

15M impressions.$1M in sales.Zero paid media.

We built Hulk Hogan's shortform presence for Real American Beer from scratch with daily content on Instagram for 90 days straight.

15M
Total impressions
$1M
Revenue driven
$100M+
Valuation after
Read the full case study
4.8M views

Hulk Hogan × Real American Beer, the launch reel

The formats

Three ways to show up.

Every founder has a different comfort zone. We build content around yours.

  • The Standard

    Talk about what you know.

    Your opinions on your industry, lessons learned, and hot takes. The most scalable format: just a phone and something to say.

    Talk about business topics.

  • Build In Public

    Show the work behind the work.

    Behind-the-scenes moments, company milestones, hiring decisions, product launches. The content that makes followers feel like insiders.

    Show the behind the scenes of your company.

  • The Personality

    Let them see who you actually are.

    Your life outside the office, your interests, your humor, your values. The content that makes you more than a founder can build the deepest loyalty.

    Display who you are beyond your business.

Beyond these three, we develop your unique style with trend-responses, interviews, POV and more based on how your audience responds.

The system

One system. One machine.

JOLT is an operating system for founder distribution: named modules across four layers, installed and run for you, or run yourself with the Founder's TikTok OS.

Layer 1 · Aim

Founder Brand Map · Voice Profile

Who you're for, what you sound like, and which goal your content serves first. Your profile gets rebuilt like a landing page and your scripts get calibrated to how you actually talk.

Layer 2 · Content

The 2-3-2 Slate · Hook & Script System

Every week: two videos that grow your audience, three that build authority, two that convert. Each one engineered to stop the scroll in the first three seconds.

Layer 3 · Operations

The One-Block Week · The Trendspotting Desk

One filming block on your calendar feeds at least seven videos a week across TikTok, Reels, and Shorts. When a trend breaks in your niche, your version ships the same day.

Layer 4 · Revenue

The Comment-to-Call Pipeline · The Scoreboard

Views are the surface. High-intent commenters become DM conversations and booked calls, and a weekly scoreboard decides what gets doubled down.

How it gets installed

A forward deployed creator is our term for a senior creator who works from inside your company: your Slack, your standups, your raw material. They build the full system with you over 90 days, run it daily, document everything, and hand over the keys. The product is the system plus a person close enough to your business to actually run it.

Pay once. Own it. Nobody else prices it this way.

Agency retainer

$30k+ before you can leave

Cancel and the content stops. You own nothing.

In-house hire

$84k/yr + management

One talented person, no system, and you still run it.

JOLT Deploy

$15k once

System installed, staffed for 90 days, then yours forever.

Not ready for the install? The Founder's TikTok OS is our system, packaged so you can run it without the installation.

Camera shy? No problem.

Your personal brand on autopilot.

Not everyone wants to be on camera, we get it. We can create a hyper-realistic digital twin of you, feed it our scripts, and ship daily content without you ever picking up your phone.

Same voice. Same presence. Same growth. Just without the filming and fully done-for-you.

  • Looks and sounds like you

    Your twin is trained on your likeness and voice. It's essentially indistinguishable from the real you.

  • Daily content, zero filming

    We write the scripts, produce the videos, and publish without you picking up your phone.

  • Same impact

    The same follower growth, niche visibility, and brand authority. Just without you needing to sit and film.

Simple pricing

Let's get growing

Run the system yourself with the OS, or have us install it for you with Deploy.

Founder's TikTok OS

$197one-time

Our system, packaged so you can run it without the installation.

  • All 10 modules, 29 short lessons
  • 8 working templates you keep
  • Lifetime access, updates included
  • Start today, upgrade whenever
Get the OS

Deploy

Done for you

$15,000one-time

A 90-day install. We embed a creator who builds the system in your company. It's yours to keep.

  • 7 videos per week minimum
  • Posted across all social platforms
  • Proven trendspotting, tweaked to your voice
  • Script · edit · caption · schedule
  • Weekly performance + trend reports
  • Forward deployed creator, embedded in your team
  • Dedicated Slack channel
See how Deploy works

FAQ

Questions founders ask

Free resource

The Founder's TikTok Playbook

The free entrypoint to founder TikTok: how the algorithm works, what to post each week, hooks that stop the scroll, the DM strategy, and a 90-day compounding growth plan. Enough to get moving on your own, free.

  • How the TikTok algorithm actually works (and how to appeal to it)
  • The content funnel: exactly which videos to post and when
  • Hook structures that drive 70%+ watch-through rates
  • The DM and outbound system that turns comments into calls

Get the playbook (free)

Instant delivery. No spam, ever.

Used by 200+ founders. No spam.